Case Study.
A closer look at the products, the challenges and the thinking behind every partnership.
3 case studies
B10 smart bands for corporate gifting in Greece.
An established Greek B2B gift supplier brings B10 smart bands into its corporate and promotional gift range. With four colour options, a discreet screenless design and everyday wellness features, B10 offers a versatile starting point. The case explores how SMA supports product selection, brand presentation and packaging alongside the customer’s local customization expertise.
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Custom golf watches for a U.S. customer.
A custom golf watch project for a U.S. customer, shaped around the intended market and brand identity. The case explores product selection and presentation through the lens of the playing experience, connecting a focused golf wearable with the customer’s requirements and a considered approach to customization.
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SMAWATCH AMOLED watches for a Global brand.
A brand collaboration featuring the SMAWATCH AMOLED watch series, from rugged sports designs to refined everyday styles. The case explores how model selection and brand presentation can bring a varied range into a coherent wearable collection, balancing distinctive aesthetics, vibrant displays and the preferences of the customer’s intended audience.
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